Ideas for software products are usually first evaluated by marketing personnel for economic feasibility, for fit with existing channels distribution, for possible effects on existing product lines, required features, and for fit with the company's marketing objectives.
There are several different approaches to software development. Some take a more structured, engineering-based approach to developing business solutions, whereas others may take a more incremental approach, where software evolves as it is developed piece-by-piece. There are significant advantages and disadvantages to the various methodologies, and the best approach to solving a problem using software will often depend on the type of problem.
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